“Together, we’ll make reading obsolete!” a cute, female cheered into the microphone after claiming the Webby for best writing on behalf of the Onion News Network. If the moving picture side of America’s Finest News Source keeps producing poignant political critiques and uncanny, straight-faced satire, it could definitely give the written word a run for its money.
The fake news network was a crowd favorite at last week’s Webby Awards ceremony, taking home three Webbys and delivering some of the
best speeches of the night. But what amuses me the most about The Onion and in its success in the web 2.0 world is its conspicuous rejection of audience participation. While other sites and shows preach "community" and "interactivity" as if it were gospel, The Onion has the following submission policy:The Onion neither publishes nor accepts letters form its readers. It is The Onions’ editorial policy that readers shall have no vice whatsoever and that The Onion newspaper shall be solely a one-way conduit of information. The editorial page is reserved for the exclusive use of the newspaper staff to advance whatever option or agenda it sees fit, or, in certain cases for paid advertorials by the business community.
It may be the exception that proves the rule, but the Onion News Network shows that not all successful video enterprises on the internet need be collaborative.
During a recent conversation with a creator, Twitch CEO Dan Clancy called out his platform's biggest rival. The boss…
Orca has announced a pair of new hires. The ecommerce company has brought in Sarah Penna as the…
Welcome to Streamers on the Rise, where we find streamers who are growing their channels,…
Jake Paul has his eye on an industry he describes as an "old and outdated" category:…
A group of watchdog organizations are calling on the U.S. Department of Justice to probe Alphabet. The tech…
Three of the world's biggest VTubers are getting called up to the big leagues. The…