#RushTok

• Have you heard? KSI’s got talent, British networks take on Ms. Rachel, and sorority girls make six figures.
• Have you heard? Jake Paul gets litigious, brands get in on #RushTok, and ‘Baman Piderman’ returns.

  Jake Paul doesn't want you to accuse him of fixed fights, Skims wants you to watch #RushTok content, and Baman and Piderman want a sandwich.

  
• It started with #RushTok. Now #DormTok is a social media sensation, and brands are moving in.

  College move-in trends like #RushTok and #DormTok are becoming big business for brands like Dormify and its ilk.

  
• It’s Bama Rush season on TikTok

  University of Alabama students like Kylan Darnell are going viral on TikTok as "season three" of Bama Rush kicks off.