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• With ‘GTA VI’ looming, Roblox’s new Creator Rewards encourage engagement and retention
• Roblox generated $1.2 billion in the U.S. creator economy between 2017 and 2023

  Roblox is touting its contributions to the creator economy, including the $1.2 billion it added to the U.S. GDP between 2017 and 2023.

  
• Roblox paid out $741 million to its community of creators in 2023

  2023 was a big year for Roblox and its creators. The latter group earned $741 million in payouts during the most recent calendar year.