"Niching down" helped establish Allen as YouTube's activewear queen--but stretching out to a broader audience is lifting her channel to the next level.
hopescope
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HopeScope turned her YouTube creativity crisis into a flourishing channel. Her VidSummit keynote is about helping other creators do the same.
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YouTube Millionaires: HopeScope “niched down” as YouTube’s activewear queen. Now she’s stretching her creative horizons.
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