fanfix

• Have you heard? Amouranth makes $38 million on Kick while Doctor Mike takes on RFK Jr.
• The Hawk Tuah girl’s fame is lasting longer than 15 minutes. How is she doing it?

  Hailey Welch, also known as the "Hawk Tuah" girl, has become a streaming and podcasting star with her own merch line and Halloween costume.

  
• $100 million says fans of all types want to connect with creators

  Fanfix, which bills itself as "the leading brand-safe monetization platform" for Gen Z creators, has paid out over $100 million to its user base of thousands of creators. The platform launched in 2021, and turning over that much revenue for content creators that quickly shows how engaged audiences are willing to support creators not just by watching their stuff and generating ad revenue passively, but by handing them cash directly.

  
• After paying out $32 million to creators, Fanfix hires Twitch, Red Bull vet as Chief Marketing Officer

  Loren Piretra, an exec with experience at Twitch and Playboy, is the new Chief Marketing Officer at content monetization platform Fanfix.

  
• Fanfix has 10 million users on its funding platform. Now it’s getting into the link-in-bio game.