creator on the rise

• YouTube Officially Removing ‘Trending’ Tab From Mobile App In Favor Of ‘Explore’
• YouTube Experimenting With ‘Explore’ Tab To Expose Viewers To Broader Video Variety

  “Explore is designed to help you be exposed to different kinds of topics, videos, or channels that you might not otherwise encounter,” explained YouTube exec Tom Leung.

  
• Creators Featured In YouTube’s ‘On The Rise’ Program Quintuple Their Subscriber Counts In A Year

  YouTube Trends guru Kevin Allocca gave an update on the Creator On The Rise program (while also promoting his new book) at VidCon.

  
• YouTube Unveils First Country-Specific ‘Spotlight’ Channel In Canada

  YouTube Spotlight Canada will be tailored to Canadian audiences, showcasing popular and emerging digital stars in both French and English.