Branded

• Volkswagen Rides into Branded Web Series, Thinks Too Safe
• LG Web Series ‘Young and Connected’ Stars Facebook, Phones, Twitter

  UK agency, RKCR/Y&R created the series to show 16 to 24-year-olds how LG is hip to technology, and how theits smartphones can make their lives awesome.

  
• Bill Cosby Talks Web Series, ‘OBKB’ on ‘Today’ Show

  The name for the web series comes Mushmouth, a character from Fat Albert's and the Cosby Kids. The money for the web series comes from Jell-O.

  
• NBC, Samsung, Celebrities Sign on for ‘FCU: Fact Checkers Unit’

  NBC Universal is at the helm a global distribution strategy for a six-part web series sponsored by Samsung Electronics and featuring Hollywood celebrities.

  
• YouTube, Amex Live Stream Arcade Fire From New York
• ‘In Gayle We Trust’ Kicks Off Mindshare’s Late Summer Roll-Out
• Old Spice Man Taps Twitter for Personalized YouTube Videos
• Crackle, Schick Hydro Dive into Branded Entertainment
• 'Easy to Assemble: Flying Solo' Trailer, IKEA Backs More Episodes
• ‘Easy to Assemble: Flying Solo’ Trailer, IKEA Backs More Episodes
• Illeana Douglas Makes Web Shows Look 'Easy to Assemble'