andrew santamaria

• Kick is going wide with its Creator Incentive Program, which lets streamers keep 95% of revenue
• LeBron James’ interest in streaming has led to a bidding war between Twitch and Kick

  Both Twitch and Kick are trying to recruit LeBron James after the NBA star announced that he's interested in video game streaming.

  
• Kick will pay hourly rates to 50 creators in the second class of its Incentive Program

  50 streamers will receive hourly compensation for the broadcasts as part of the second class of Kick's Creator Incentive Program.

  
• Kick is not just poaching Twitch stars. It’s also investing in its own homegrown talent.

  Snoh is the first streamer to sign a Kick contract after building an audience on that platform rather than Twitch. Here's why that matters.