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  • Beachfront Looks To Expand Ad Efforts, Hires Fullscreen’s Jeff Chi To Lead Initiative Beachfront Looks To Expand Ad Efforts, Hires Fullscreen’s Jeff Chi To Lead Initiative
  • YouTube Extends Partner Program Invitation To Advertisers

    YouTube announced at Cannes Lions that it has extended an invitation to advertisers to join its partner program and use its many tools.

    YouTube Extends Partner Program Invitation To Advertisers
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  • YouTube is starting to test a “Top Fans” distribution option limited to the uppermost 1% of viewersYouTube is starting to test a “Top Fans” distribution option limited to the uppermost 1% of viewers
  • Two-thirds of consumers go to TikTok Shop to discover new products and brandsTwo-thirds of consumers go to TikTok Shop to discover new products and brands
  • Spotify is doing creator memberships, and also AI-generated podcastsSpotify is doing creator memberships, and also AI-generated podcasts
  • A24 is ready to turn Kane Parsons’ ‘Backrooms’ film into the next big creator-led horror movieA24 is ready to turn Kane Parsons’ ‘Backrooms’ film into the next big creator-led horror movie
  • YouTube’s new AI tool can add your likeness to Shorts posted by other creatorsYouTube’s new AI tool can add your likeness to Shorts posted by other creators
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