News

• Drake thinks UMG wanted creators to make Kendrick Lamar’s diss track go viral. He’s suing over it.
• Snapchat is using the TikTok ban as an opportunity to promote creators like Avani Gregg and Loren Gray

  Snapchat is advertising itself as the place where users can go to watch the stars who broke out on soon-to-be-banned TikTok.

  
• Russia made it harder for citizens to watch YouTube. They’re going to VKontakte instead.

  VKontakte has surpassed YouTube in Russia, where alleged throttling has pushed citizens to a local social media app.

  
• The ‘Wii Sports Tennis’ version of the Australian Open looks silly, but it’s a whole new kind of sports stream

  The Australian Open has circumvented broadcast restrictions with live streams that make tennis players look like Nintendo characters.

  
• Tech advocates and celebs are mad at Mark Zuckerberg, so they’re raising $30 million to build a social network he can’t control
• Netflix wants to keep pace with YouTube among toddlers, so it struck a deal with Ms. Rachel
• Senators who passed the TikTok ban are realizing a lot of people won’t like it
• Advertisers can now see if their Amazon ads drive sales at Walmart, Best Buy, and Target. Does that give them an edge?
• The TikTok ban might give “Chinese Instagram” the opening it needs to break into the U.S.
• As wildfires strike Los Angeles, YouTube vlogs offer personal perspectives
• Top 5 Branded Videos of the Week: Cars, trains, and…pizza?
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 01/12/2025
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 01/12/2025
• Will YouTube be the new TikTok? It’s pushing longer Shorts and more creation tools
• Have you heard? MrBeast gives permission to repost his videos, and Nelk gives vapes to villagers.
• Is Twitch viewership at its lowest point in four years?
• Pickles, cherries, and cream sodas: Pinterest thinks 2025’s trends will be colorful and delicious
• As TikTok ban looms, other platforms are rushing in to court displaced creators
• Meet the company making Skibidi Toilet a toy-aisle bestseller
• Ruby Franke’s oldest daughter has authored a telling memoir — and a cautionary tale for family vloggers
• The PGA Tour’s creator circuit is teeing off
• AI companies want digital content to train their models. RHEI’s new platform lets creators license it to them.
• Is World of Warcraft RP Twitch’s next big thing?
• YouTube is testing another tool that helps creators turn long-form content into Shorts