News

• YouTube’s End Screens can be distracting. An experimental feature lets viewers hide them.
• Bluey is the top kids’ show on streaming. Rights holder BBC is “only just getting started.”

  The hit Australian kids show 'Bluey' is expanding on YouTube through a slate of new shows commissioned by the BBC.

  
• There’s a lot of slop on the internet. YouTube, Moonbug, The Wiggles, and more say they’ll stop kids from watching it.

  With YouTube as the single largest content destination for kids, it's making moves that could set a standard…if it can make good on the initiative's intentions.

  
• Lilly Singh is launching a network for South Asian YouTubers

  Lilly Singh is looking to support South Asian YouTube creators with a new media company and network called HYPHEN8.

  
• YouTube is celebrating its 20th birthday with nearly 40 “Creator Collectives” in major U.S. cities
• Top 5 Branded Videos of the Week: The universe sure does keep spinning
• March Madness ads sold out “earlier than it has historically.” Did NIL influencer deals play a part?
• Formula 1’s fastest-growing fan demographic is Gen Z girls. Female content creators are helping drive their interest.
• MrBeast will give away $15 million in prizes during second season of ‘Beast Games’
• Have you heard? Gooseworx beefs with YouTube, ‘PUBG’ gets creator network, and Steven He gets cast
• Turns out Gen Z doesn’t like video podcasts. Now what?
• Twitch is getting backlash for its bans (and unbans). CEO Dan Clancy stepped in to explain why things are “tricky.”
• Amid an executive exodus, TikTok is negotiating with burned-out employees
• Creators earned over $2 billion on Facebook in 2024. Stories monetization will take earnings even higher.
• YouTube wants brands to run campaigns on Shorts, where logged-in viewership is up 25% year-over-year
• As creators disrupt the skincare business, MoistCr1TiKaL’s cheeky soap brand is cleaning up
• Can old TV shows find a Netflix Effect on YouTube?
• Fixated, which reps creators like Sketch and the Botez sisters, lands $12.8 million funding round
• Substack passes 5 million paid subscribers. Welcome to the new world of journalism.
• Reddit is the internet’s fastest-growing social media site. Why?
• India’s YouTube obsession is turning rural villages into creator hotspots
• As a ban still looms, TikTok talks up its economic impact: 7.5 million businesses, 28 million jobs
• Creators are making premium shows on their channels, so Spotter is giving them their own upfront
• MrBeast’s investor pitch deck shows why he’s shifting his focus to Beast Industries