News

• Have you heard? Kyedae’s retirement, a Sidemen scoop, and the end of ChatGPT Ghibli memes.
• Gamer Supps gets a new creator investor–one who’s driven eight figures in sales for it

  This builds on the duo's longtime partnership. Gamer Supps has sponsored SMii7Y for years, and in return, he's helped drive over eight figures in sales with offiical SMii7Y x Gamer Supps collab releases, the company says. Right now, Gamer Supps is selling his "Good" line of products, including his own energy supplement beverage mix, a soup, and an instant noodle.

  
• Creators want to own their audiences. That’s why 59% of them now identify as entrepreneurs.

  Kajabi's State of Creator Commerce report details the strategies influencers are using to take control of their revenue streams.

  
• After Sunday Ticket success, YouTube wants exclusive NFL broadcasts of its own

  YouTube is among the favorites to land an exclusive NFL broadcast package (separate from Sunday Ticket) that would include a game in Brazil.

  
• The breakup of Google’s ad business is looking more likely. Will other tech giants be next?
• A TikToker is suing Roblox for stealing her Charli XCX dance
• TikTok is turning its community into fact-checkers
• Advertisers hoping to reach under-18 viewers on YouTube can keep PACE with a new tool
• OpenAI wants more training data. So it’s building the next X.
• Despite ban threats, TikTok has never been more popular among U.S. teens
• The creator industry NEEDS your POV–and you can get $250 by giving it
• After Gawr Gura’s split with Hololive, what’s next for one of the world’s top VTubers?
• Patreon’s latest fan engagement tool comes in the form of live video
• Companies are increasing their influencer marketing budgets. Here’s what they’re looking for.
• Fan wikis are encyclopedias of unpaid passion. BloxBase is taking “pro” approach with Roblox.
• Kick sets new high-water mark with 317 million hours of watch time in March 2025
• Fans have more ways than ever to give creators direct financial support. But what if a recession hits?
• Creator content has upended U.S. politics. Now it’s influencing Canada’s elections to the tune of millions of views.
• Top 50 Most Subscribed U.S. YouTube Channels • Week Of 04/13/2025
• Top 5 Branded Videos of the Week: South Korea, Nintendo Switch,
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 04/13/2025
• TikTok made $39 billion outside of China last year. How’s that ban looking?
• Snap’s new ad format asks brands to pay for creators’ education
• Have you heard? ‘Ask a Ninja’ revived, scambaiters in the spotlight, and Twitch staff says Adin Ross unban big L