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• YouTube’s End Screens can be distracting. An experimental feature lets viewers hide them.
• Bluey is the top kids’ show on streaming. Rights holder BBC is “only just getting started.”

  The hit Australian kids show 'Bluey' is expanding on YouTube through a slate of new shows commissioned by the BBC.

  
• There’s a lot of slop on the internet. YouTube, Moonbug, The Wiggles, and more say they’ll stop kids from watching it.

  With YouTube as the single largest content destination for kids, it's making moves that could set a standard…if it can make good on the initiative's intentions.

  
• Lilly Singh is launching a network for South Asian YouTubers

  Lilly Singh is looking to support South Asian YouTube creators with a new media company and network called HYPHEN8.

  
• YouTube is celebrating its 20th birthday with nearly 40 “Creator Collectives” in major U.S. cities
• Top 5 Branded Videos of the Week: The universe sure does keep spinning
• March Madness ads sold out “earlier than it has historically.” Did NIL influencer deals play a part?
• Formula 1’s fastest-growing fan demographic is Gen Z girls. Female content creators are helping drive their interest.
• MrBeast will give away $15 million in prizes during second season of ‘Beast Games’
• Have you heard? Gooseworx beefs with YouTube, ‘PUBG’ gets creator network, and Steven He gets cast
• Turns out Gen Z doesn’t like video podcasts. Now what?
• Twitch is getting backlash for its bans (and unbans). CEO Dan Clancy stepped in to explain why things are “tricky.”