Homepage Feature

• Netflix just signed its biggest creator deal yet
• Whatnot’s Super Bowl Sunday plans include a $1 million MrBeast giveaway

  Whatnot is offering a unique form of Super Bowl counter-programming with a live stream offering $1 million of MrBeast giveaways.

  
• Alphabet reveals YouTube revenue for first time: The video platform generated $60 billion in 2025

  For the first time, Alphabet has revealed YouTube revenue in its earnings report, and the magic number is $60 billion.

  
• “YouTube has kind of this attitude, like, ‘You’re lucky to be on YouTube'”: Spotify’s Head of Talk Strategy dunks on YouTube after Netflix deal

  Netflix, Spotify, and The Ringer's agreement mandates that shows airing on Netflix will not air on YouTube. This is an interesting decision, considering Spotify used to hand out big checks for podcast exclusivity--like with its $100 million Joe Rogan deal and its $60 million Alex Cooper deal--but later quit that model due to high upfront costs and creators wanting distribution elsewhere.

  
• TikTok wants advertisers to buy into big events. At the Super Bowl, it will show what it can do.
• Hank and John Green are cultivating trust by turning their production company into a nonprofit
• Your local TV station wants to make the news look like YouTube
• The BBC is giving production companies £600,000 to make content for YouTube, TikTok, and Twitch
• Prediction markets like Kalshi and Polymarket are everywhere, but not at the Super Bowl
• YouTube is making people pay up for background play
• Youth social media bans are spreading across the world. Spain’s will be an important case study.
• Minecraft wants kids to get into good trouble with civil rights roleplays