Featured

• Billie Eilish puts her admirers in the “Fan Spotlight” with a new TikTok feature
• Top 5 Branded Videos of the Week: MrBeast goes 1-2. Also, smoking is awesome?

  MrBeast took the top two spots in our Weekly Brand Report, while Kurzgesagt continued to impress with a sponsored video about smoking.

  
• Creators like Marques Brownlee will vie for a $100,000 prize in Good Good’s golf tournament

  Creators like Marques Brownlee and athletes like Austin Reaves will compete in the Good Good Midwest Open golf tournament.

  
• With his “super studio,” Typical Gamer seeks a piece of the $320 million ‘Fortnite’ market

  Andre Rebelo, the creator known as Typical Gamer, is investing in Fortnite content creation with a new studio venture called JOGO.

  
• Kai Cenat’s latest blockbuster stream is a 156-hour ‘Elden Ring’ marathon
• TikTok tests 60-minute videos
• Millionaires: Jay Williams is a trend hunter
• ‘Minecraft’ just turned 15, and Twitch is celebrating
• MrBeast Chicken? Jimmy Donaldson brings “MrBeast Box” to fast food chain Zaxby’s.
• Instagram Head Adam Mosseri offers a “Creator POV”
• Creators on the Rise: Brandon Chen’s dream was to get into anime before he turned 30. He just signed his first deal at 26.
• Google is turning AI into a teacher’s assistant on educational videos