Featured

• TikTok adds to search capabilities with a feature that lets users look up images in TikTok Shop
• Mobile game publisher Voodoo acquires social app BeReal for €500 million

  Mobile games publisher Voodoo has acquired "authentic" social media app BeReal in a deal worth approximately €500 million.

  
• A YouTube prankster will represent Cyprus in the European Parliament

  Fidias Panayiotou, a YouTube prankster with millions of subscribers, is now a member of European Parliament representing home country Cyprus.

  
• Ben Potter, YouTube’s leading “Comicstorian,” has died

  Ben Potter, a creator who reached more than three million subscribers on his Comicstorian YouTube channel, has passed away at age 40.

  
• AMP isn’t making its own hydration drink. Instead, the creator group is partnering with Bang Energy.
• Millionaires: Meet TikTok’s “Costco guys”
• Top 5 Branded Videos of the Week: MrBeast leads us out of the YouTube wilderness
• Ludwig’s Offbrand adds game publishing unit led by Pirate Software streamer
• Twitch’s DJ Program brings tracks from top labels to a musical category
• Whalar partnership brings creator vertical to this year’s Tribeca Festival
• Sidemen rake in more than 20 million views with influencer reality show ‘Inside’
• MrBeast hires VC vet to lead the company now known as Beast Industries