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• Are brainrot memes the best way to educate Gen Alpha?
• AI avatars that resemble creators are arriving on the Chinese version of TikTok. Will they come to America?

  Douyin's V Project will result in AI avatars with creator likenesses that can interact with fans. Is a move to TikTok next?

  
• According to Visa, creators are now small businesses. Here’s why that matters.

  Visa's decision to classify creators as small businesses will be a boon for those looking to legitimize their content operations.

  
• Despite gains among its rivals, Twitch still accounts for 82% of streaming hours

  Twitch is eating up the lion's share of all streaming hours and watch time, according to data from Streamlabs and Stream Hatchet.

  
• Hollywood is cautious about AI-generated media. Two notable YouTube vets are going full speed ahead.
• X adds Twitch to lawsuit accusing advertisers of anticompetitive practices
• YouTube ad matchmaker Agentio eyes brand safety with $12 million Series A round
• Top 5 Branded Videos of the Week: One salad, two bombs, and three Joe Rogans
• Jake Paul vs. Mike Tyson peaked at 65 million concurrent viewers for Netflix. Was it a success?
• Have you heard? PewDiePie makes art, Addison Rae gets a Grammy nom, and The Onion gets cheeky
• beehiiv is investing millions on a hunch that newsletters are the next newsrooms
• TikTok and YouTube announced AI-driven ad products one day apart