Featured

• Spotify opens its doors to assist creators impacted by L.A. wildfires
• Top 5 Branded Videos of the Week: Podcasts, super glue, and NASA’s big plans

  Podcasters are having a moment in the White House right now--and over on YouTube, too. Around this time last year, we saw a spike in podcast viewership right before the Super Bowl, with the Kelce brothers' podcast New Heights regularly hitting the top 5 in our Gospel Stats Weekly Brand Report. This year, instead of sportsball podcasts, it's entertainment and political shows, with a dash of our usual science suspects.

  
• MrBeast’s Moose Toys line is already a bestseller. Now it’s getting its own animated shorts.

  MrBeast is getting more promotion for his Moose Toys line by teaming with Stoopid Buddy Stoodios to produce animated shorts.

  
• Have you heard? Lilly Singh returns, Emma Chamberlain opens a cafe, and Ikea does the Harlem Shake

  Lilly Singh is back on YouTube, Emma Chamberlain opened a coffee shop, and Ikea showed up a decade late to the 'Harlem Shake'.

  
• Tubi or Not Tubi: Fox offers a choice with $500,000 Super Bowl ads
• Australia’s attempt to protect teens blurs the line between social media and entertainment
• China might nix Trump’s TikTok deal. If it does, other platforms will be ready.
• Despite YouTube’s investment in Shorts, viewers are gravitating toward long-form video
• February is a big month for influencer sports: Creators are balling out with NBA and NFL stars
• Snapchat’s growing creator community was one of its biggest assets during Q4 2024
• YouTube revenue shines as Alphabet earnings falter amid DeepSeek’s Big Tech upheaval
• Creators are ruling Super Bowl advertising. Doritos brought back a classic contest to get in on the fun.