Articles

• Comscore says ChatGPT’s LLM market share is shrinking as Google Gemini advances
• Top 5 Branded Videos of the Week: MrBeast boss crush (with extra pistachio)

  This is our first Gospel Stats Brand Report since YouTube introduced its first-frame view metric, and we can see it in the numbers. There's a general rise in viewcounts across the board: more than a dozen sponsored videos hit eight-figure counts this week, and several hundred videos were above one million views.

  
• Can “Trump TV” win a war against the press on YouTube?

  President Donald Trump responded to a media blockade by moving to YouTube. What's the White House's plan for Trump TV?

  
• Will students do their homework if it’s turned into a TikTok-style feed? ScrollEd thinks so.

  ScrollEd is a new app that is trying to make studying more engaging by turning textbook content into TikTok-style feeds.

  
• Top 50 Most Subscribed YouTube Channels Worldwide • Week Of 09/20/2026
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/20/2026
• Have you heard? It’s science time, college football on YouTube, and “copium” for the dictionary.
• Oh Canada! YouTube’s nine-project creator programming slate takes it north of the border.
• After working with Congressional reps, the Creators Caucus heads to the Senate
• Whatnot says its new terms include “the lowest commission rates in the industry”
• Like Nastya is in the (mouse) house thanks to Disney development deal
• VidCon is leaving Anaheim to become a Cannes Lions offshoot