Sam Gutelle

• A TikTok trend led to Kia and Hyundai thefts. Should the automakers be held responsible?
• TikTok says its impressions are undervalued by 73%. Will advertisers adjust their measurements?

  TikTok is arguing that advertisers need to use click-through attribution to properly measurement the impact of the platform's campaigns.

  
• Pixel party: YouTube breaks down 1.5 million retro gaming videos

  Led by pioneers like Angry Video Game Nerd, the retro gaming and vintage console communities have exploded on YouTube.

  
• Viral Nation’s new analytics platform helps brands unlock “the future of the creator economy”

  Viral Nation is streamlining relations between brands and its creator roster by launching an analytics platform called CreatorOS.

  
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 09/10/2023
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/10/2023
• YouTube scores a touchdown during week one of its NFL Sunday Ticket coverage
• Sidemen raise £2.4 million, break YouTube viewership records with 2023 charity match
• Want to turn your creator operation into a business? Creative Juice has some advice for you.
• Three years after its pandemic-era breakout, Clubhouse pivots “to be more like a messaging app”
• The betting odds favor the Sidemen in September 9 charity match at London Stadium
• Some TikTok users in the U.S. can now buy goods from China on a dedicated Shop tab