Sam Gutelle

• Kai Cenat, Tristan Jass, and Lilly Singh are hitting the court for the NBA All-Star Celebrity Game
• OTK adds Will Neff amid busy 2024 slate. Who will be the next streamers to join the group?

  At its 2024 shareholders meeting, streamer group OTK announced new member Will Neff and several programming initiatives.

  
• Quinta Brunson returned to her BuzzFeed stomping grounds to promote season three of ‘Abbott Elementary’

  Quinta Brunson, who worked for BuzzFeed in the 2010s, returned to the media company to promote season three of 'Abbott Elementary'.

  
• YouTube details “existing, recently launched, and upcoming tools” that protect young users’ mental health

  YouTube celebrated Safer Internet Day with a post that outlined new and upcoming tools it has deployed to protect young users' mental health.

  
• Top 100 Most Viewed U.S. YouTube Channels • January 2024
• Top 100 Most Viewed YouTube Channels Worldwide • January 2024
• Netflix’s Documentary Talent Fund recipients shared their work on the Still Watching YouTube hub
• Blippi is collaborating with Big Bird and Elmo thanks to a Sesame Street partnership
• Kick is going wide with its Creator Incentive Program, which lets streamers keep 95% of revenue
• YouTube celebrates 100 million subscribers across its Music and Premium tiers
• TikTok loses songs from Taylor Swift, Olivia Rodrigo, Drake amid Universal Music Group dispute
• Here are the influencer marketing trends that could define YouTube in 2024