James Hale

• French YouTuber Inoxtag just sold 350,000 movie tickets in 24 hours
• MrBeast hit with class action lawsuit from ‘Beast Games’ contestants

  Five Beast Games contestants have filed a class action lawsuit against MrBeast's limited liability corporation MRB2024 and Amazon for alleged mistreatment on the set of what the duo touted as "the world's largest live gameshow" with the "biggest single prize in the history of television and streaming."

  
• Patreon is finally trying to establish a network effect

  
• Snapchat puts the spotlight on video content with TikTok-y redesign

  This revamp divides the Snap app into three tabs, and puts Spotlight, Snap's first stab at competing with TikTok, front and center, with an endless swipeable feed of content. The other two tabs are the user's camera, and their DMs with friends.

  
• Top 5 Branded Videos of the Week: Men vs. women, Madison Square Garden, gas station meals
• Location-obsessed creators put GeoGuessr on the map
• Spotify wants to pay YouTubers millions for their videos
• YouTube’s pause-vertising is here
• 60% of OnlyFans creators’ revenue comes from single purchases, not subscriptions. Can SFW platforms learn from it?
• Roblox’s new Shopify partnership shows it’s still making the metaverse happen
• Is Snapchat good for your mental health?
• Watch out, Google: TikTok wants to be a “discovery engine” for travelers