James Hale

• Valkyrae is lawyering up over fake Stake captions
• Top 5 Branded Videos of the Week: Gordon Ramsay is cooking

  Now that the election is over and the holidays are calming down (at least in the lull before the next big holiday), our Gospel Stats Weekly Brand Report is back to a genre grab-bag, with science creators on top, Gordon Ramsay whipping up a Twister meal, Marques Brownlee flexing his spot as Chief Creative Officer at Ridge, and Drew Gooden doing a deep dive into the world of online gambling.

  
• Kai Cenat is streaming’s king of spectacle. Here’s the hits from his record-setting subathon.

  Kai Cenat just reclaimed the record for most simultaneous Twitch subscriptions and set it at a staggering 727,700--meaning that, if all those people purchased Tier 1 subs at $4.99 a pop, he made at least $1.8 million.

  
• Twitch streamer emilycc has been live for 3 years straight. Why are we just now discovering her?

  Viewers flocked from Cenat's stream to emilycc's, telling her she'd gotten a shout-out. She ended up getting in a call with Cenat and chatting with him while he was still broadcasting, and the attention helped boost her channel up to over 280,000 followers and 10,000 subscribers—a new record for her.

  
• Kajabi’s new initiative wants to help more creators become entrepreneurs
• The first ‘Beast Games’ trailer goes live as MrBeast addresses allegations in three-hour interview
• Top 5 Branded Videos of the Week: SWAT clock, seitan turkey, and Shaq on stream
• As Spotify revamps its podcast creator program, it’s highlighting successful shows with a video edge
• This Dubai creator summit is promising to give $1 million to someone who makes “content for good”
• Portal A has spent $1 million trying to make premium short-form work. Is it?
• “Send to YouTube”: A website where you can watch 5 million unnamed YouTube videos
• The Sidemen say they’ve hit “the ceiling” of what they can do on YouTube. So they’re going to Netflix.