Can Paramount use “secret screenings” for TikTokers to get Gen Z into movie theaters?

4 months ago

Would you be willing to go see a movie if you knew nothing about its plot, cast, crew, or quality? Paramount is…

TikTok puts key dates on the calendar to give brands a heads up (and promote its ad products)

4 months ago

TikTok is sending a message to its brand and agency partners: If you want to know how and when to deploy…

With 210 brands active on Roblox, top games have become the hot new IP

4 months ago

In 2026, Roblox-based advertising is shaping up to become a major creator economy trend. Brands are looking for the best…

For almost a decade, Veritasium was a one-man show. Then it got an investment.

4 months ago

Over the last few months, Veritasium viewers have noticed a trend: Derek Muller, who launched the channel in 2011 after…

Adam Mosseri is warning Instagram users about AI. Will he help us tell real from fake?

4 months ago

As the calendar turned over into a new year, Adam Mosseri took to Threads to issue a warning. The Head of Instagram sees realistic generative AI content as…

A $25 million goodbye to Stranger Things

4 months ago

And just like that, the Upside Down is Rightside Up. Stranger Things, the show that arguably made Netflix into what…

It’s happening: An AI is now the most subscribed to “streamer” on Twitch

4 months ago

Neuro-sama has done it again. The LLM-powered chatbot made by programmer/streamer vedal987 has beaten "her" own record for longest Hype…

Starbucks is doing an official MrBeast drink (and sponsoring his Amazon show too)

4 months ago

Starbucks is getting "beastified." That's right: Following in Dunkin's footsteps years later, Starbucks is launching its first-ever official digital creator…

Have you heard? Instagram hits TV screens, audio ads rule the podcast biz, and Grok stirs up controversy

4 months ago

Each week, we handpick a selection of stories to give you a snapshot of trends, updates, business moves, and more…

Is Instagram’s TV app ready to compete with YouTube, or is it the next IGTV?

5 months ago

Instagram is bringing its Reels to a TV screen near you. On Amazon Fire TV devices, the Meta-owned social media platform is testing an…