Coming soon to Beast Industries: Brand-creator matchmaking, a MrBeast phone, and maybe an IPO

4 months ago

Jimmy Donaldson wants to turn Beast Industries into the biggest creator-led enterprise we've ever seen. At the New York Times' DealBook Summit, the man known…

Twitch recaps top trends from the 900 million hours of watch time it accrued in 2025

4 months ago

YouTube and Spotify aren't the only platform recapping the past 12 months. Twitch has also dropped its rundown of the streamers, categories,…

NBC wants to turn the Winter Olympics into a creator spectacle. Is that what viewers want?

4 months ago

With two months to go until the start of the 2026 Winter Olympics, official broadcaster NBC is clarifying the role creators…

Fortnite’s latest world builder is Quentin Tarantino

4 months ago

Fortnite is more than just battle royales and branded experiences -- it's becoming a home for auteur cinema, too. Quentin Tarantino has made…

Tubefilter’s official guide to BRIDGE Summit 2025

4 months ago

The first-ever BRIDGE Summit is here, bringing 60,000 attendees--ranging from Fortune 500 CEOs and government representatives/policymakers to investors, humanitarian foundations, academics,…

SystemZee had to change everything about how he makes content. Here’s how he saved his channel.

4 months ago

In our industry, it's easy to celebrate wins. YouTube helped set the standard when it began giving creators plaques for…

As Skibidi tries to become a Hollywood franchise, some fans want to #BringBoomBack

4 months ago

The biggest meme of 2023 is ready for its Hollywood close-up, but as Skibidi Toilet evolves into a full-fledged franchise, some of…

On TikTok Live, viewers are buying enough virtual gifts to pay 60,000 creators a part-time salary (Exclusive)

4 months ago

It happened during COVID: We all, for a long period of time, became more online. Digital content had already been…

Top 5 Branded Videos of the Week: Fortnite’s new dawn

4 months ago

This week's Gospel Stats Weekly Brand Report includes a lot of dark and mysterious videos. Creepy, lowlit videos typically thrive in…

Want to find the top YouTube videos of the year? Look on Shorts.

4 months ago

Each December, YouTube publishes a series of top ten lists to rank the most popular videos, creators, and songs of the past…