Maxx Chewning has a smart strategy for his creator product: Selling his company to Hershey’s

1 year ago

Between the MrBeast Burger lawsuit, the Prime Hydration government probe, and the Lunchly mold situation, there has been a lot…

Creators have launched their versions of ‘Shark Tank’. Two of them just got funded on the original version.

1 year ago

The trend of creator entrepreneurship has reached Shark Tank. On the long-running U.S. version of the fundraising program, influencer power couple Alix…

YouTube wants the British government to support creators

1 year ago

YouTube believes that its creator community in the U.K. deserves some high-level support, so it's preparing to take its talking points…

Top 5 Branded Videos of the Week: JD Vance, PewDiePie, and “the internet’s oldest lie”

1 year ago

Since we started tabulating our Gospel Stats Weekly Brand Report, MrBeast has occupied the #1 position more often than any other…

The hot new mystery in the true crime community can be found in ‘Clash of Clans’

1 year ago

Supercell has found a novel way to connect its IP to one of the internet's most passionate communities. In tandem with…

Have you heard? Rumble stock is surging, TikTok is celebrating cybersecurity, and monkeys are loose

1 year ago

Each week, we handpick a selection of stories to give you a snapshot of trends, updates, business moves, and more…

42% of Gen Z watches anime weekly. Streaming services are taking note.

1 year ago

As streaming services like Netflix approach peak saturation in anchor regions like the United States, they must look to younger generations to…

YouTube’s hyperlinked comments could drive valuable traffic for Google Search

1 year ago

Google Search traffic is the single biggest source of revenue for YouTube parent Alphabet--and, for the first time in over…

TikTok is becoming Spotify’s new recommendation engine

1 year ago

People are all about recommending things on social media. Scroll any platform and you'll see people talking about things they…

The good, bad, and ugly of creators running marathons

1 year ago

The stars were out during the 2024 New York City Marathon, and many of the celebs who toed the starting line…