Welcome to our rundown of the most-watched branded YouTube videos of the week.
We’re publishing this snippet of a larger Gospel Stats Weekly Brand Report in order to analyze sponsorship trends in the creator economy. Any video launched in tandem with an official brand partner is eligible for t he ranking.
And–as the name up above would imply–all the data comes from Gospel Stats. If you’re interested in learning more about Gospel–and which brands are sponsoring what creators on YouTube–click here. You can also download our YouTube 2025 Sponsorship Landscape Report here.
This week is an AI slopgasbord, with top videos sponsored by OpenAI/ChatGPT and Google‘s new AI kind-of-laptop. We have a couple non-AI videos in here (including our bonus video, a how-to for human writers who want to make the guns in their stories more realistic), but by and large it’s an LLM fest.
Check ’em all out below:
#1 I Built the WIDEST Street Legal Car
Channel: Prop Department
Brand: Bambu Lab
Views: 21,067,853
How wide is too wide? Prop Deparment is gonna find out.
Prop Department is run by Tyler Fever, a self-described “aspiring mad scientist learning engineering with no degree.” He pushes the limits of creativity and traditional-learning-less engineering with robots, props, and extreme vehicles like this one. For this build, where he mashes several Ford Festivas together into one 10-foot-wide monstrosity, he’s sponsored by Bambu Lab.
Why does that make sense? Because Fever’s audience is presumably interested in DIY creative and engineering projects–and Bambu Lab makes 3D printers for home enthusiasts. We’re not saying anyone can make a 10-foot-wide street-legal car easy and cheap, but Bambu products definitely give Fever’s fellow aspiring engineers a foundation to build on right in their own garage.
#2 Some say the slinky door is still shaking ??? @fivebelow #??FiveBelowPartner
Channel: Serena Neel
Brand: Five Below
Views: 18,430,482
‘Sneaking into’ a retail or rec space is a time-honored category of YouTube content, and Serena Neel turned it into a three-minute promo for Five Below. Neel sets the scene by ‘finding’ a spare set of keys in the Five Below parking lot, then lets herself in for an unsupervised overnight where she uses the chain’s collection of Halloween items to decorate the staff break room.
After crowning herself employee of the month, she welcomes her ‘fellow’ staff members in the morning–of course while dressed in a full blow-up T. Rex suit. She goes for engaging and fast-paced here, inviting viewers to conspire on her clandestine adventure….and then thanking Five Below at the end for letting her film.
It’s an effective way for Five Below to bait the sorts of customers who usually spend their spooky season dollars at stores like Spirit Halloween. And though Five Below took a chance by only sponsoring Neel’s video this week, that one video paid off: 18 million views and counting.
#3 I made an Automatic stoplight for introverts ChatGPT #ChatGPT_Partner
Channel: ForgeCore
Brand: ChatGPT
Views: 9,624,477
It’s a tale as old as time: You’re at your desk jazzing, jiving, vibing, and right in the middle of your flow, someone taps on your shoulder.
Us telecommuters have it easy. All we have to do is set ourselves as ‘Away’ on Slack. But folks at in-person offices–or even some in-home offices–might still need a way to (kindly) tell people to bugger off and let them finish their work.
ForgeCore thinks AI can solve that problem. Sponsored by OpenAI to promote ChatGPT, he used its vibe coder tool Codex to blurp out some instructions that make a desktop traffic light automatically turn green, yellow, or red based on what expression is currently on his face. He documented the project in a Short that’s a whopping 23 seconds long, and has more than 9 million views at posting time.
OpenAI paid for nearly 10 videos this week specifically pumping ChatGPT, and another handful that promote itself, ChatGPT, and other tools. Maybe it’s hoping a charm offensive will distract from current news…
#4 WTF is a Googlebook?
Channel: Marques Brownlee
Brand: Dell, ASUS
Views: 8,464,770
We’ll spoil you: It’s Chromebook, but AI.
YouTube‘s resident tech expert, Marques Brownlee, is sponsored by Dell and ASUS this week to talk about Google‘s newest device–which, shocker, is made by Dell and ASUS (along with a couple other big-name laptop producers). The new Googlebook is supposed to be an app-based laptop centered around Google’s Gemini AI. Some of them even have little forward-facing lights that show when a user is ‘talking’ to Gemini (a feature we’re sure college professors will appreciate).
After debuting in 2011 as a cheap alternative for traditional laptops, Chromebooks became an almost universal presence at high schools and colleges across the U.S. Google very likely wants its new, pricier option to receive the same welcome.
But, unfortunately for the big G, Brownlee’s ultimate conclusion is that “for a thousand bucks, we can get you a better computer.”
BONUS #2,279 Everyone Writes Guns Wrong
Channel: JBat
Brand: FlexiSpot
Views: 107,630
Really? Everyone?
You may be skeptical of that claim–I know I was, in a bout of reflexive self-defensiveness–but once you watch JBat‘s video, you’ll agree that yeah, 99% of people write guns wrong. Even experts make mistakes with critical little details. And while people who aren’t too familiar with guns might not notice something being off in whatever book, video game, TV show, movie, or TTRPG they’re experiencing, folks in the know will definitely notice.
It never hurts to be accurate simply for sheer immersion in the world you’re creating, and JBat’s 20-minute video–sponsored by furniture company FlexiSpot (no doubt appealing to writers who want to revamp their workspaces)–is a great rundown of everything you’ll need.
…and there’s a lot more data where that came from. If you like our Weekly Top 5, you’ll love everything else Gospel has to offer.
Also, Tubefilter daily newsletter subscribers see Gospel Stats Branded Video rankings a full day before they go live on the our site. Subscribe here to get the scoop.
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