[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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In our latest YouTube viewership chart, Australian duo Cadel and Mia eclipsed their German colleagues Jasmin and James to move into first place. When it comes to subscribers, however, the situation is reversed: Jasmin and James bumped Cadel and Mia down to #7 as they gained 1.3 million weekly subscribers to reach #1 in the Global Sub Top 50.
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All of the channels in the Global Sub Top 50 brought in at least 250,000 new fans during the first full week of February. That time period coincided with the start of a major international event that had seismic implications for our charts.
Italy is hosting the 2026 Winter Olympics, but the gold medalist on YouTube Shorts is…Singapore?
The biennial return of the Olympic Games tends to shake up our viewership and subscriber rankings. We saw a textbook example of that phenomenon when the world’s top athletes took Paris in 2024, and we’re seeing it again with Milan-Cortina Games of 2026.
This measurement period only covers a few days of Olympic action, so it’s still early to see highlight reels and other forms of in-game footage within the Top 50. Instead, the first 2026 Winter Games channels to crack the charts can be broken into two broad categories: Sponsors and Italian brands.
Let’s start with the sponsors. In particular, we’re examining Alibaba Cloud, a Worldwide Olympic Partner that is covering the Games with help from a suite of AI tools. Alibaba Cloud has advertised its Olympic coverage on its Singapore-based YouTube channel, and the results have been tremendous. Days into the Games, the channel in question has added 530,000 new subscribers to reach eighth place in the Global Sub Top 50 ranking.
If you’re not one of the official Olympic sponsors but you still want to get a gold medal on YouTube Shorts, well, it helps to be Italian. Even brands that don’t directly relate to the world of winter sports are finding ways to capture the Olympic spirit.
Specifically, I’m referring to the world of soccer. The beautiful game is the most popular sport on Shorts, and Italian clubs like Juventus have capitalized on that rapt audience. Juve’s hometown of Torino isn’t hosting the Winter Games as it did in 2006, but the bianconeri have nevertheless made it into the Global Sub Top 50, reaching 41st place with 300,000 new subs.
Juve’s rivals — who do represent Milan — are ranked even higher. Inter is the official YouTube home of Internazionale F.C., the club that has historically been one of Milan’s two strongest sides. Inter has harnessed Olympic fever with videos that leverage players’ star power to hype up the weeks-long athletic gauntlet. The result: 330,000 new subs during our most recent seven-day measurement period.
Data via Gospel Stats
Inter’s YouTube success is a reminder that channels don’t need to highlight Winter Olympic disciplines to harness Olympics-loving viewership on YouTube Shorts. Even a reference to a summer sport like soccer can be sufficient.
These trends could change as the Games continue on. As the highlights roll in, we’ll see if there’s a changing of the guard in the Global Sub Top 50. Look for media companies to thrive as branded channels like Inter recede into the background.
Channel Distribution
Here’s a breakdown of the Top 50 Most Viewed channels this week in terms of their countries of origin:
- United States: 9
- India: 7
- Hong Kong: 5
- Brazil: 3
- Australia, Italy, Indonesia, Japan, Singapore, and Taiwan: 2
- Argentina, Canada, China, Egypt, Germany, Kazakhstan, Mexico, South Korea, Spain, and Vietnam: 1
This week, 37 channels in the Top 50 are primarily active on YouTube Shorts.
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