[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
Scroll down for this week’s Tubefilter Chart. 👇
Two kids channels, a pop star, a storyteller, and the most popular individual creator in the United States. Those five channels make up the upper echelon in this week’s U.S. Top 50.
Subscribe to get the latest creator news
The most-watched YouTube channels in the nation are also inspiring other creators to follow in their footsteps, as we’ll explore in the Top Gainers section.
The Top 5
Toys and Colors has become the week-in and week-out leader in the U.S. Top 50. The family-friendly channel ascended to the #1 spot in the middle of August, and it has not relinquished its hold on the position since then. By receiving 682.1 million weekly views, Toys and Colors pushed itself closer to milestone territory. In two weeks, it is likely to hit 75 billion lifetime views. Before it does, it has a chance to go through the entire month of September at the front of our all-American ranking.
🥈 J House jr. has become just as familiar with the runner-up position as Toys and Colors has with #1. The highest-ranking Shorts channel in the U.S. chart continued to thrive during our most recent seven-day measurement period, during which it collected 598.1 million weekly views. That was yet another boost for the channel that surpassed 10 billion lifetime YouTube views during the previous week. If J House finishes the month with another turn in the two-spot, it will go the entirety of September without moving from its lofty perch.
🥉 Jason Derulo is still doing his thing on YouTube Shorts. The singer-songwriter has figured out that short-form videos are a great vehicle for popularizing his new releases and his extensive back catalog. All he needs to do is attach his songs as part of responses to viral clips, and the algorithm does the rest. With that simple formula, Derulo reached third place in the most recent U.S. Top 50 ranking. The man known for hits like “Talk Dirty” (and his infamous turn as Rum Tum Tugger in Cats) picked up 497 million weekly views in our latest count.
🌟 MrBeast is still competing with the most-watched channels on YouTube. Jimmy Donaldson’s primary distribution hub took a hit during the third week of the month, when its viewership dropped 20% week-over-week. Those types of fluctuations are normal on in-between weeks in the MrBeast production cycle, and even when the North Carolina-based creator sees a traffic decline, he’s still left with plenty of viewership. His main channel raked in 463.3 million weekly views to push his lifetime total above 59 billion.
✨ Dylan Anderson rounds out this week’s U.S. top five. The creator known for adding narration to interesting clips brought in 434.9 million weekly views.
Top Gainers
Speaking of Dylan Anderson, the creator in the spotlight today has a similar style to other short-form storytellers. Andy Jiang is an Ivy League-educated creator whose backup plan (i.e. commentary videos on YouTube Shorts) has become a viable career.
If you’ve watched creators like Anderson or Zack D. Films, Jiang’s most popular Shorts will probably look familiar to you. In one of his channel’s typical hits, he delivers narration to sum up a viral video or news story, while occasionally cutting back to his face or additional info. This style has become common among the top channels in our charts, and within that community, Jiang is a new face in the Top 50.
He also hauls in views by focusing on the topics that are most relevant to the Shorts audience. When browsing through his short-form library, you’ll find connections to popular categories like true crime, movie scenes, and science. As for his most-watched Short? It contains the sort of sturdy moral lesson you might expect from a Dhar Mann video.
Jiang’s fans are eating up these uploads. The U.S.-based creator just made his first appearance in our Top 50 by collecting 106.5 million weekly views. That total was enough to provide Jiang with a 31% week-over-week boost, which pushed him from 84th place in the U.S. up to 46th. That rise is so monumental that it might deserve its own Andy Jiang breakdown.
Though he is a Wharton School kid, Jiang is proving that you don’t need a fancy business degree to thrive as a creator. All that’s required is a keen sense for the current trends and an ability to distill those viral success stories into a format that can be shipped around the world. Jiang has figured out that formula, and we’re expecting to see this storyteller rise further in the coming weeks.
Channel Distribution
This week, there are 41 YouTube Shorts channels in the U.S. Top 50.
As always, keep up to speed with the latest Tubefilter Charts and all our news by subscribing to our newsletter. You’re going to love it. 👉 Newsletter.Tubefilter.com.
