[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
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Resistance is futile: YouTube Shorts is taking over the entire U.S. Top 50.
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OK, not the entire chart, but pretty close. Of the 50 U.S.-based YouTube channels that got the most views during the first full week of July, 43 operate primarily on YouTube’s TikTok competitor.
Chart Toppers
Amidst the ongoing short-form shift, there’s a new #1 in the U.S. Top 50: Welcome to the top, MaviGadget. The YouTube Shorts channel, which has made a slow-but-steady charge up our charts over the last few months, has reached the summit by catering to Shorts viewers who are interested in machinery. That niche — specific and yet big enough to encompass all sorts of videos — led MaviGadget to 622.7 million views during the week that was. It’s the third channel in the past two months to hold the #1 spot in the U.S. Top 50.
Last week’s #1 is now in second place. DaFuq!?Boom! is still one of the most-watched channels in the world, even if it lost 15% of its traffic week-over-week. The home of a popular toilet-themed meme added 558.4 million weekly views in our latest count, which brought its lifetime total above 7 billion. Not bad for a channel that only had 200 million total views in April 2020. It’s been an impressive three-year stint since then.
Speaking of channels that have suddenly experienced a viewership boom, let’s talk about XDSchool, which is making its second-straight appearance in the U.S. top five. The animation hub reached third place in the all-American ranking by collecting 402.3 million weekly views. It now has more than two billion lifetime views, and nearly half of that traffic has come during our two most recent measurement periods.
CoComelon – Nursery Rhymes dropped to fourth place in the U.S. Top 50. It fell one spot in the ranking even though it earned 384.1 million weekly views. CoComelon is still tops among U.S.-based channels in terms of lifetime viewership. Thanks to the many weeks it has spent at #1 — including 11 in a row earlier this year — the Moonbug-owned now reaches 162 million subscribers and counts more than 163 billion lifetime views.
BigSchool snagged the final spot in this week’s U.S. top five. The short-form channel, which also deals in the world of animation, registered 380.7 million weekly views.
Top Gainers
A decade-old physics engine is taking YouTube Shorts by storm. BeamNG, developed by a German firm of the same name, is known for its realistic collisions. But the BeamNG videos picking up views on Shorts are not always so realistic.
BeamNG pops up in our latest U.S. Top 50 in 28th place, where a channel called BeamNG Life currently resides. The most-watched videos on the BeamNG Life channel play out as processions of pop culture characters. It’s not unusual to see Spider-Man, Superman, and Wall-E racing to the finish line.
Though BeamNG is known for its collisions, most of the drivers in popular BeamNG Life videos make it out unscathed. By making viewers wait for the end if they want to see the namesake physics engine in action, the short-form channel effectively builds tension.
The tension isn’t the only thing rising on the BeamNG life channel. The short-form hub’s viewership is also on the up and up. BeamNG Life earned its 28th-place finish by collecting 175.5 million weekly views. That was an 86% week-over-week increase for the year-old channel. If it’s able to keep on riding, it will pass one billion lifetime views as soon as next week.
Channel Distribution
This week, there are 43 YouTube Shorts channels in the U.S. Top 50.
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