[Editor’s Note: Tubefilter Charts is a weekly rankings column from Tubefilter with data provided by GospelStats. It’s exactly what it sounds like; a top number ranking of YouTube channels based on statistics collected within a given time frame. Check out all of our Tubefilter Charts with new installments every week right here.]
Scroll down for this week’s Tubefilter Chart.
Short-form channels continue to reach unprecedented levels of success in the U.S. Top 50. With popular musicians and indie creators getting in on the fun, YouTube Shorts is generating more views than ever.
Subscribe for daily Tubefilter Top Stories
Even with all that traffic, it will be a while before any Shorts channels catch the #1 finisher in our American ranking.
Cocomelon – Nursery Rhymes is a dominant force both off and on YouTube. On Netflix, the kid-friendly brand ranks among the most-streamed titles of all time. And on YouTube, the numbers speak for themselves. Cocomelon picked up 664.3 million weekly views at the end of March to continue its unbeaten streak in the U.S. Top 50. The California-based channel hasn’t been beaten in this chart in 2023 — and that’s only with its main hub taken into account.
Dylan Anderson is the top dog among this week’s collection of heavily-trafficked U.S.-based Shorts channels. The versatile creator, whose content ranges from inspiration videos to side-splitting clips, picked up 357.3 million views during the week that was. That earned him a second-place finish in the U.S. Top 50, which equals the highest position he’s ever reached. If that doesn’t inspire you to get out there on YouTube Shorts, I don’t know what will.
Another creator with a big presence on YouTube Shorts wound up in third place in the U.S. chart. Alan Chikin Chow has been one of the only individuals who has been able to keep up with our U.S. Top 50 pace-setters in 2023, and he’s done it with a collection of humorous videos that rely on his impeccable comic timing. Chow’s instincts and slick editing brought 338.3 million weekly views to his channel over our latest seven-day measurement period, and that sum is no laughing matter.
ViralHog is the next Shorts channel up in the U.S. Top 50. By scouring the web for “the hottest viral videos,” ViralHog is able to serve as an appealing content aggregator. Its library of UGC content earned it 330.2 million weekly views and a fourth-place finish in the fourth U.S. Top 50 of March. I guess this channel is really hogging a big chunk of U.S. Shorts viewership.
BigSchool rounds out this week’s U.S. top five. It’s the fourth Shorts channel in a row, and it boasts a deep collection of Minecraft comedy videos. That compendium earned it 329.7 million weekly views.
Meghan Trainor knows a thing or two about the power of YouTube virality. Her rise to worldwide fame was catalyzed by the success of the ‘All About That Bass’ music video, which now has more than 2.5 billion views on Trainor’s channel.
The singer-songwriter has a new single out called ‘Mother,’ and she’s pulling out all the stops to support her latest ditty. The official video for the song features a cameo from a notable mother: Kris Jenner.
If a Kardashian cameo isn’t good enough to ensure that ‘Mother’ hits high on the charts, then Trainor’s activity on YouTube Shorts should do the trick. She has turned to YouTube’s TikTok competitor to teach the official dance for her new song. She’s received millions of views on those tutorials, and the derivative dances that will stem from ‘Mother’ will add to that number.
Trainor’s promotional strategy for ‘Mother’ comes from the Miley Cyrus playbook. The Miley single ‘Flowers’ was tailor-made for short-form video, and that quality has made it the soundtrack for more than 600,000 videos.
While ‘Mother’ may not make it to the heights that ‘Flowers’ reached, it’s adding plenty of traffic to Trainor’s official YouTube channel. That hub placed 25th in our U.S. Top 50 after racking up 156.7 million weekly views. The ‘Mother’ dance trend is only getting started, so Trainor may peak somewhere much higher than halfway up the U.S. Top 50. In April, we’ll find out where she tops out.
This week, there are 36 YouTube Shorts channels in the U.S. Top 50.
Gospel Stats provides transparent social media stats you can trust. For more information visit GospelStats.com.