Thanks to actress-host Jada Pinkett Smith, Facebook Watch — the social network’s hub for episodic video — has a bonafide hit on its hands.
Chat series Red Table Talk — in which Pinkett Smith sits down for wide-ranging conversations with her daughter, Willow Smith, and her mother, Adrienne Banfield Norris — has become the first Facebook Watch show to be nominated for a Daytime Emmy Award in the ‘Informative Talk Show’ category. The 46th Daytime Emmy Awards will be held on May 5.
The nomination is only the latest accolade for Red Table Talk, which Facebook Watch announced said earlier this week had been renewed for 20 new episodes, slated to roll out in May. The one-year-old series has amassed a community of 5.6 million followers and 478,000 Group members. Facebook says that Red Table Talk is its most-followed Watch series to date, and that it touts the service’s most active Facebook Group as well.
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And earlier this month, Red Table Talk broke another record for Watch. Pinkett Smith’s sit-down with socialite-influencer Jordyn Woods — who was alleged to have had a romantic encounter with NBA star Tristan Thompson, the partner of Woods’ close friend Khloe Kardashian — became the most-viewed Facebook Watch episode in 24 hours, garnering 7.5 million viewers who consumed the episode for at least one minute. The interview, titled Jordyn Woods Shares The Truth, also generated 800,000 interactions — including likes, comments, reactions, and shares — within 72 hours of its premiere.
Past episodes of Red Table Talk have welcomed celebrity guests including Gabrielle Union, Ellen Pompeo, and Kid Cudi, and have covered pithy subjects like addiction, loss, domestic violence, race relations, and more.
