The Roost, a nearly two-year-old podcast sales network owned by the digital goliath Rooster Teeth, is planning its first-ever video-podcast festival.
The RTX Podcast Festival will coincide with the ninth RTX Austin — Rooster Teeth’s annual convention to celebrate gaming, animation, and internet culture — slated for July 5 to 7 in Texas. Rooster Teeth expects to welcome 65,000 guests to the event this year, for which Philip DeFranco and ProZD have been confirmed as guests. Tickets are currently on sale, with single-day passes starting at $55.
The RTX Podcast Festival will also take place at the Austin Convention Center and surrounding hotels, whereby top podcast personalities and executives will convene for live tapings, panels, and meet-ups. Featured shows include H3CZ’s The Eavesdrop Podcast and The Valleycast Podcast, Dead Meat Podcast, Internet Today’s Weekly Weird News and Tech Newsday, and Rooster Teeth’s eponymous podcast as well as another series dubbed Off Topic.
The Roost, established in June 2017, vends ads — including direct response spots and custom branded integrations — for numerous personality-driven podcasts, including shows from Reese Witherspoon’s Hello Sunshine production studio, H3h3 Productions, Jash, and Cody Ko’s Tiny Meat Gang. The division also helps podcast creators with licensing, merch, live events, and original series and film opportunities.
“We’re thrilled to be bringing more podcasts to RTX and building out a track of programming dedicated to them,” said Alan Abdine, who serves as head of sales at The Roost and business development at Rooster Teeth.