Tween influencer Annie LeBlanc — who most recently starred in Brat’s hit Chicken Girls film, and who headlines her own massively popular YouTube channel with more than 3 million subscribers — is getting into the jewelry business.
The digital star and singer-actress has launched a unisex bracelet line cleverly dubbed Annie LeBling. Items will be available on a dedicated website beginning August 13, though preorders are available today. A total of 10 beaded bracelets, priced at $15 apiece, are available in a wide assortment of semi-precious stones. The different colorways each offer different healing powers, according to press materials, and each bracelet is adorned with either a rose or lightning bolt metal accent bead.
LeBlanc teamed with beauty and accessories company Almar Sales as well as celebrity marketing specialist Kristi Kaylor of The Loft Entertainment on the collection.
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And in order to fete the release, LeBlanc is throwing a back-to-school-themed dance party on Aug. 13 in Los Angeles. The event will kick off with a VIP dance party before opening up to fans, who will be able to purchase bracelets at a pop-up shop and meet LeBlanc. The event will be filmed for the Bratayley YouTube channel (6.6 million subscribers), on which LeBlanc first rose to renown with her family.
Check out a teaser video for the collection below. And for additional updates, head to the Annie LeBling Instagram account.
AnnieLeBlingFinal (1) from David Faham on Vimeo.
