Damon Dominique and Jo Franco are getting serious about sustainability.
The travel vloggers, who share videos on their YouTube channel Damon and Jo, recently traveled to Kenya alongside the LifeStraw brand to bring clean drinking water to communities in Kenya. In addition, they have been announced as two of the judges for Sony‘s Picture This, a filmmaking competition based around the United Nations‘ Sustainable Development Goals.
LifeStraw is a handheld tool that allows its user to create filtered, potable water. Through their partnership with the brand, Damon and Jo helped install 3,568 water filters in Western Kenya, thus providing local schoolchildren with access to clean water. As they are wont to do, they documented their experience in a vlog.
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“Our partnership with Lifestraw is hands down one of the most fulfilling and on-brand partnerships we’ve ever done,” said Damon and Jo in a press release. “Not only was the work so transformative; getting to be a part of the efforts to give thousands of Kenyan school kids access to clean drinking water, but the company culture was truly of making an impact and having a great time doing it, and we were beyond thrilled about being a part of that magic.”
Meanwhile, on the other side of the Atlantic Ocean, Damon and Jo will help Sony determine which short films, from among hundreds of submissions, best embody the spirit of the Sustainable Development Goals, which were born out of an agreement between all 193 of the UN’s member states. The goals are meant to help end poverty and protect the planet.
“In any given month, we may find ourselves in several different continents,” Damon and Jo said in a release. “Our passion for traveling, learning languages, documenting, and encouraging others to do the same is because we feel that the Earth’s story can be told through every day perspectives. And more importantly, if people see the conditions of what’s out there, and experience it either through our lens or that of their own eye, they’ll be more empowered to take action and help what’s important to them.”
Beyond these two initiatives, Damon and Jo also recently came out with an e-book called #Woke, and they are working on a Facebook Watch series called Damn Millennials. Clearly, these two vloggers like to stay busy — good on them for finding time in their busy schedule to promote vital causes.
