After releasing his debut studio album Blue Neighborhood in 2015, YouTuber-turned-singer Troye Sivan is readying his return to music with a new single called “My My My!” News broke this morning on a Spotify-branded billboard in Times Square, which is currently counting down the song’s release on Wednesday at midnight.
No additional details about Sivan’s follow-up album have yet been unveiled. The 22-year-old most recently appeared alongside Dutch DJ Martin Garrix on the May track “There For You.”
Sivan, who is one of the most successful digital stars to have made a name for himself in the music industry, also announced today that he’s inked a deal with luminary fashion house Valentino to serve as the brand’s menswear face (see below). This isn’t Sivan’s first foray into high fashion — he walked the Yves Saint Laurent runway in 2015, as chronicled at the time on his now-mostly inactive YouTube channel.
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In addition to new music, 2018 will also see Sivan appear alongside Russell Crowe and Nicole Kidman in a Joel Edgerton film based on Garrard Conley’s memoir Boy Erased, which is about a young man who is outed as gay during his freshman year of college, and who must decide between conversion therapy or losing his family.
GOOD morning! Here to announce….Ur boy is the face of @MaisonValentino Menswear!!!! ❤️❤️❤️ shot by @inezandvinoodh! 2018 is a rollercoaster. Love you all pic.twitter.com/zUw4Swgsr6
— troye sivan (@troyesivan) January 7, 2018
