Lifestyle-centric digital network Kin Community is joining Facebook’s nascent Watch video venture with a brand new series that tackles paper crafting — or the art of using paper to form three-dimension objects (as well as illustrations achieved through cutting).
Paper Tigers — which Kin likens to Netflix’s Chef’s Table, but for paper crafting — will offer audiences a glimpse inside the studios of five of the world’s top artists working in paper. While a relatively niche subject matter, Kin is hoping that meticulous art form may have viral appeal. The series was produced in-house at Kin exclusively for Watch and bows today, with new episodes airing every Thursday through the end of the year.
Episode one features Beth Johnson, renowned for her origami animal creations (see below). Other artists slated to be featured include Mia Pearlman, who creates large paper sculpture installations, cut paper artist Kako Ueda, dimensional paper illustrator Belinda Rodriguez, and Emily Brown, who is renowned for her cut paper illustrations of animals.
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“Paper Tigers is about incredibly talented artists doing amazing work that is visually stunning,” said Michael Wayne, CEO of Kin — which counts roughly 5.6 million Facebook followers. “Kin’s work with exceptional creators, data from our Facebook audience, and award-winning production studio combined to create this ground-breaking franchise.”