In 2017, it turns out, a game show about emoji might be a pretty good idea. Emogenius, the program hosted by YouTube videomaker Hunter March, earned 336,000 viewers during its June 14 premiere, which was good enough to make it Game Show Network‘s top premiere of the TV season.
Emogenius pits two teams against one another across a series of emoji-themed competitions. After it was first announced in March (how fitting), it received a June 7 premiere date back in May, though it was later pushed back a week. Here’s a clip from the show, with March’s hosting chops on full display.
March, best known for hosting videos on the AwesomenessTV channel, is a second-generation game show emcee; his grandfather, Hal, led The $64,000 Question more than 60 years ago. Given the nice returns Emogenius has delivered early on, and the positive reviews it has received from a few game show blogs, don’t be shocked if the younger March sticks around at his new gig for quite some time.
New episodes of Emogenius will air on Wednesdays at 9 PM ET.