Spurned on by the launch of its own multi-channel network, international production company Endemol has created a large amount of interesting web content. Now, it has announced a new subject, and a look inside a futuristic industry: Endemol will create multiplatform videos about holograms.
The videos are born out of a content deal between Endemol and Hologram USA, which burst onto the scene three years ago when its Tupac Shakur hologram appeared on stage at Coachella. Since then, Hologram USA has created more holographic images of famous performers, and through its partnership with Endemol’s Just Entertainment studio, it will share its work.
“Hologram USA has proven to be the world’s leader in this space and we’re truly excited by the myriad options that both their technology and celebrity relationships offer us in developing unprecedented TV programming with the team at Just Entertainment,” said Endemol Shine COO Ben Samek in a press release reported by StreamDaily.
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The content created out of the deal between Endemol and Hologram USA will see release on both traditional and digital platforms, including FilmOn. More details about the programs we’ll see will be available at a later date.
