Pizza Hut wanted to see what would happen when it let digital media stars create some Italian-inspired pies. The food company teamed up with three of Fullscreen’s biggest creators (Jack & Jack, Andrea Russett, and Rooster Teeth) to create all-new signature pizzas.
The deal is part of Pizza Hut’s initiative to revamp its menu and introduce new ingredients. Surprisingly, none of the Fullscreen creators selected by Pizza Hut are food vloggers. But that didn’t stop any of them from creating some delectable-looking pizzas.
Jack Johnson and Jack Gilinsky (together known as Jack & Jack) were the first digital celebrities to make a video about their pizza-making experience. After taste-testing several of Pizza Hut’s newest dishes, the duo (who boast over 4.7 million collective Vine followers) sat down to develop their very own creations. What resulted was the Jack J Pizza with Salami and the Jack G Pizza with Meatballs.
Andrea Russett, whose YouTube channel has over 1.8 million subscribers, created the pretzel-crusted Get BuffaLOW signature pizza. The video detailing her Pizza Hut kitchen adventure will be released on November 25, 2014.
Finally, Rooster Teeth hopped on the pizza-making train and held a contest to see who could create the best Official Rooster Teeth Podcast Pizza. Recently acquired by Fullscreen, the Rooster Teeth team will discuss their “pie off” in their November 25 podcast, and the video chronicling the contest will be released on December 2.
All of these digital creators’ signature dishes are now available exclusively on PizzaHut.com/deals. (We also noticed StyleHaul’s iJustine has an official dish if the pizzas from Fullscreen’s creators don’t suit your tastebuds.)