Killcam: Live Breaks 1MM Viewers on Stickam

By 12/01/2011
Killcam: Live Breaks 1MM Viewers on Stickam

Live interactive horror project Killcam: Live has added over 1.1 million viewers to its rapidly growing “Killmunity.”

The project, directed by John Darko, debuted on October 31st and runs through the end of the year. Killcam: Live stars April Wade, Ben Begley, Tracy Clifton, Derrick Oliver, Sam Weller, Emily Dykes, Diahnna Nicole Baxter, Billy Towers, Mirai Booth-Ong, and Rolence Patugan. Killcam: Live is the brain child of Wade and filmmaker Canyon Prince.

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On Killcam: Live, viewers across the world interact directly with the characters in the ongoing storyline, changing the way audiences are interacting with entertainment programming. Audiences have already witnessed the (fictional) brutal killings of three of the story’s main characters and one surprise death. Some viewers become characters in the story itself, and others participate in “Cill Contests” in which they rip footage from the live and narrative story into their own recap videos.

The project follows a group of students as they willingly agree to participate in a social experiment put on by their charming psychology professor Michael Grayson (played by J. Michael Briggs). The experiment is meant to explore the effects of current human dependence on technology and social media as the majority form of communication. During the ongoing experiment, the students will be isolated from each other and their only way to communicate with the outside world will be through social media. However, someone has a different agenda in mind as things start to take a turn for the worse.

New narrative episodes come out Thursdays, with 72-hour live segments during which audiences will be able to inform the characters (in real time) what is happening and possibly even aid them in their escape (or demise)

“We are looking to bring a heightened level of interactivity to the audience” says Wade, “and we feel that this projects is on the cutting edge of a new age of storytelling. As filmmakers today, we have an international platform for our stories that never existed before and I am thrilled to be experimenting with creative ways to use social media to shape the film.”

Prince adds, “We’re moving farther and farther away from a traditional storytelling model. As people continue to consume more and more content via mobile devices, it’s detrimental and entirely counter-productive for us not to take advantage of the enormous opportunities that interactive multiple screen storytelling opens up.”

With only four weeks remaining before the finale, now is the time to catch up!

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