Soapbox Films, Webby Award-winning viral video producer behind “Bohemian Rhapsody” starring the cast of the Muppets, is teaming up with Disney Online to produce a “new internet webisode series,” according to a recent casting notice.
“Mom’s [sic] should be quick thinkers and able to improvise in the moment. While the topic is serious, approaching it with frankness. A sense of humor is very important,” reads the notice. The series will air on a celebrity endorsed website, which will feature open dialogue, free-form conversation with the celebrity and the moms.
The casting was put out through Tara-Anne Johnson and Christine Scowley of Bizzy Blondes Entertainment, which cast Schick Hydro’s Clean Break on Crackle, and prides itself on discovering “diamonds in the rough” thanks to its “guerilla style” talent searches. Shooting begins in January 2011.
No doubt the new series came out of Disney Online’s M.O.M. – Mom on a Mission research study, whose key findings were presented by Paul Yanover, EVP of Disney Online and Brad Davis SVP of Disney Online Ad Sales at the Sixth Annual M2Moms – The Marketing to Moms Conference in Chicago last October.
For the very first time, the U.S. Small Business Association has issued digital content creators…
Each week, we handpick a selection of stories to give you a snapshot of trends,…
On October 15, LinkedIn unveiled a slew of updates for its 24-year-old platform. There's a lot to…
On TikTok Shop, the holiday season has already started, and the platform is delivering a fresh…
Doing Things, the studio behind a bouquet of entertainment/comedy accounts like Recess Therapy, Bob Does…
It's been 17 years since a group of students at Texas A&M University launched Dude Perfect,…