Joost Adds Partners, Steps Up Web Series Roster

Global web video site Joost announced last week that it was adding 12 new content partners to its roster, stepping up its offering of original web series content. While a number of the new additions are traditional TV series, a new handful of primarily web series makers are on the list.

The curated site favors a global audience, and all but a few of the new partners (RDF, Marvel, ReelzChannel, TOEI) are opening up their content globally without geo-blocking.

New web series content partners:

• MWG Entertainment (My Two Fans, Road to the Altar)
• Marvel Entertainment (Marvel Super Heroes: What The –?!)
• RDF Digital USA (RDF USA’s digital arm which has web series in the works)
• Vogue.TV (Model.Live, Trend Watch)

Existing web series providers:

• 60Frames (Private High Musical, Brangelina Bunch)
• Atom (Modern Day Jesus, Hot Sluts)
• Billboard Magazine (Billboard Underground)
• Bite TV
• CBS Interactive (Clark & Michael, Novel Adventures)
• CollegeHumor (Hardly Working, Clock Suckers)
• Cool Hunting
  (Cool Hunting Video)
• Diagonal View
• Drawn By Pain
• Generate (Pink)
• Howcast (Howcast: Sex & Dating, Howcast: Health & Beauty)
• MTV ($5 Cover)
• National Lampoon (National Lampoon Lemmings)
• Next New Networks (ThreadBanger, Indy Mogul, Barely Political)
• Onion News Network
• Purple Truck Media (Acts of Love & Sex)
• Revision3 (Diggnation, Wine Library TV, Tekzilla)
• Rooftop Comedy (NewsPop Comedy, WTF?, Standup Women)
• Strike.TV (Mountain Man, Luke 11:17)
• TheWB.com (Pushed, Sorority Forever, Rich Girl Poor Girl)
• Tooth & Claw (Tooth & Claw)
• Uncensored Interview
• Vice/VBS (VBS News)
• Wizzard Media (Tiki Bar TV)

After ditching its clunky standalone application in favor of a flash-based web site, the site is now drawing just under 2 million global visitors monthly according to Quantcast, and claims 400 television series and 1,200 movie and short film titles. Incidentally, there’s also now a downloadable Adobe Air app if you still don’t want to rely on your browser.