YouTube

• British TV is blowing up online thanks to YouTube and Netflix
• YouTube’s next anti-ad blocker move? Introduce cheaper Premium

  Viewers are getting ad fatigue--and YouTube seems to know that.

  
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 02/16/2025

  After Lady Gaga's YouTube breakout a week ago, Kendrick Lamar is trending up on YouTube Shorts and in the U.S. Top 50.

  
• Top 5 Branded Videos of the Week: Pyramids, paddles, and Facebook Marketplace

  MrBeast is back in our latest Gospel Stats Weekly Brand Report, chronicling a 100-hour journey through the Giza pyramid complex. While he did gamify the whole experience--and use it to promote his products at Moose Toys--he did capture the kind of footage most people wouldn't be able to see otherwise, plus got an interesting historical walkthrough thanks to his Egyptian guide. Following him, we've got some Veritasium, a little pre-Super Bowl table tennis, a professional scammer robot, and some winter weather on the California coast.

  
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 02/16/2025
• YouTube shuts down “true crime” channel that was all AI lies
• YouTube, TikTok, Meta address scrutiny with resources for teens
• February 14 marks the 20th anniversary of YouTube’s founding
• Neal Mohan says YouTube is the new TV–and creators are the new Hollywood
• Top 50 Most Viewed U.S. YouTube Channels • Week Of 02/09/2025
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 02/09/2025
• On the Podcast: YouTube had a fantastic 2024, 2025 will be good, and 2026 is going to be great