squishmallows

• A new Squishmallows line lets kids hug Cocomelon characters
• Here are some of the best booths, activations, and lounges we saw at VidCon this year

  Spotify, Squishmallows, Linktree, Lightricks, YouTube Shorts, and AwesomenessTV had some of the best activations at VidCon this year.

  
• Moonbug To Launch YouTube Series Inspired By Viral ‘Squishmallows’ Toy Brand

  Toy manufacturer Jazwares is teaming up with kids’ content giant Moonbug for a brand new YouTube series based on its cult-loved Squishmallows toy line.