sides

• The Sidemen are opening ten new brick-and-mortar locations for their fried chicken concept
• There’s now a soccer club in England sponsored by the Sidemen

  The Sidemen have sponsored non-League soccer team Farnham Town F.C. The team's jerseys bear the name of the Sidemen chicken business, Sides.

  
• Here’s how the Sidemen are turning their brand into “Disney for Gen Z born from YouTube”

  The Sidemen -- KSI, Miniminter, Zerkaa, TBJZL, Behzinga, Vikkstar123, and Wroetoshaw -- started as a creator group and now run a business.