podcasts

• On the Podcast: Strikes gonna spawn some growth
• On the Podcast: ‘Cause YouTube is players, too

  There’s this platonic ideal of creator-brand creation. It envisions a product that - with the perfect amount of promotion and market fit - it can reach a terminal velocity and escape the confining influencer-sphere of whatever creator started it. It can then ascend into the general marketplace to be bought and consumed by all.

  
• On the Podcast: Logan Paul and KSI did it

  There’s this platonic ideal of creator-brand creation. It envisions a product that - with the perfect amount of promotion and market fit - it can reach a terminal velocity and escape the confining influencer-sphere of whatever creator started it. It can then ascend into the general marketplace to be bought and consumed by all.

  
• Spotify cuts 200 jobs, consolidates podcast production under Spotify Studios banner

  Spotify is consolidating acquisitions like Parcast and Gimlet as it cuts 200 jobs and builds its Spotify Studios podcast wing.

  
• On the Podcast: Ads are kinda hot right now
• On the Podcast: Twitter kinda needs Tucker Carlson to work
• Gaming podcasts are achieving high scores thanks to Patreon
• On the Podcast: Do Originals even work?
• Podcasts are now live on YouTube Music — and background listening is available for free
• On the Podcast: Lawyers lead to innovation. (But for real, tho.)
• 86% of Spotify’s top shows are “always on.” A fresh podcasting hub serves those busy creators.
• TMG Studios serves up a new podcast—with extra MeatCanyon