netflix ads

• Netflix’s ads are growing up with new placement options and measurement tools
• Netflix now has 70 million subscribers watching its ads

  
• Netflix pays back advertisers after missing projections on its new tier

  After launching an ad-supported tier at the start of November, Netflix is rolling back guarantees and promising to pay back lost inventory.

  
• Netflix’s $6.99 ad-supported tier is launching on November 3

  Netflix COO Greg Peters announced the streamer's new ad-supported tier, which will go live on November 3 and cost $6.99 per month.