mondelez

• Have you heard? YouTube sparks an exodus of firearms creators, and there’s mold in your Lunchly.
• Food Brand Mondelēz Doubles Down On Branded Video Content

  The Wall Street Journal has a report about food conglomerate Mondelez's Fearless monetization model, which will include branded content.

  
• ‘Now We’re Newtons’ Web Series Aids Fig Newtons’ Rebrand

  Mondelez teamed up with agency Weber Shandrick for 'Now We're Newtons', a comedy web series that centers on Fig Newtons' rebrand to become just Newtons.

  
• UK Ad Standards Watchdog Demands Disclaimers From YouTube Creators

  The UK's Advertising Standards Authority has cited an Oreo video from Danisnotonfire and AmazingPhil, which is not properly disclaimed.

  
• Ricky Dillon, Andrea Russett Star In Sour Patch Kids’ Scripted Series
• Mondelez (AKA Kraft Foods) Agrees To Huge Upfront Deal With YouTube