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• Top 5 Branded Videos of the Week: Gun swords, super-small houses, Scientology
• Top 50 Most Viewed YouTube Channels Worldwide • Week Of 09/22/2024

  Andrey Grechka's second-most watched YouTube Shorts upload is a reaction to his most-watched Shorts upload.

  
• California is tackling addictive social media feeds at the state level

  California Governor Gavin Newsom has signed a bit that aims to protect underage users from addictive social media algorithms.

  
• Have you heard? One Paul brother says boxing is over, but the other is hitting back at his critics.

  Jake Paul believes the influencer boxing trend is dying. Logan Paul believes his Lunchly collab with MrBeast and KSI is just getting started.

  
• Chipotle is looking for the next Keith Lee
• Sony’s new kids hub could become the biggest thing on YouTube
• TikTok is a growing holiday shopping hub for Gen Z, but some zoomers wish the app didn’t exist
• Twitch invites its community to drop into ‘The Glitch’ in ‘Fortnite’
• iShowSpeed got one million concurrent viewers in one of Asia’s most creator-obsessed countries
• Do newsletter writers want to be streamers? Substack is going to find out.
• NIL hype helps ‘EA College Football’ score 6.5 million players in 2024
• YouTube wants creators to share the Hype